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Microsoft Project Conference 2012
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Session Title:  Care and Feeding of the Zealots: Why Project users are disproportionately invested in their product, and how you can help spread the love
Speaker(s), Company:  Carl Chatfield ,  Project Step by Step
Track:  Business Value & Insights
Session Code:  PC210
Presented By:  Microsoft
Level:  200
Audience:  Consultants ,Executives ,Managers ,Portfolio Program and Project Managers
Product(s):  Project
Solution:  Project Management
Abstract: 
Have you ever noticed how Microsoft Project users tend to be much more invested in their use of Project than are most users of word processors, spreadsheets and e-mail programs? It's a fact: per person, Project users will invest far more time, money and sweat (and occasional tears) mastering Project as compared to most users of, say, Word or Outlook. In his role as coauthor of the bestselling Project Step by Step self-paced tutorials, Carl has spent well over a decade studying the mysterious Project user. Carl's conclusion is that Project users really are special. The more successful they are with Project, the greater their career success. This is true for professional project managers (many of whom are equally invested in formal certifications such as the PMP) and people who'd never identify themselves as project managers yet deal with many core principles from this field. Once you understand what motivates Project users (including yourself), you can then develop a strategy to tie your Project and project management skills to the business value generators that matter most to you and your organization.
Key Learning Objectives: 
Relate Project features proficiency with the broader project management domain. Identify the key features in Project to manage time, cost and scope of work. Develop the vocabulary to relate time, cost and scope of work to your key business value generators. Develop an action plan to grow your Project and project management learning community.
Proposed Demos:  Some demos of Project desktop functionality relating to time, cost and scope of work.